Since its establishment in 1972, JHSF Participacoes S.A. has grown into a dominant entity in the luxury real estate sector. The group boasts of an array of projects in commercial and residential incorporation, high-end hotels, international business airport and the development and administration of shopping centers. Additionally, JHSF is known for its ability to spot emerging opportunities in various markets where its operations exist.

The company’s DNA consists of various characteristics such as innovative, daring, quality, pioneering and the ability to present sustainable solutions in the company’s projects. JHSF operates under its four business units including hotels & restaurants Fasano, incorporations, malls and executive airport. Furthermore, most of the company’s operations are consolidated in various capitals like Salvador, Manaus and Sao Paulo.

JHSF has mimicked the mature real estate markets abroad by anticipating and redirecting its business focus towards the recurring income area. Recently, the company has devoted its focus on the implementation of projects, which feature the administration and development of the integrated urban development Catarina, hotels of high standard and shopping malls.

A Detailed Focus on Jose AuriemoNeto

Jose AuriemoNeto is one of the renowned business executives in Brazil. His prominence in the corporate circle is owed to the fact that he is the current chief executive officer and chairperson of JHSF Participacoes SA. JHSF is a well-established real estate company that focuses on the development of both residential and commercial properties in Brazil. As the CEO, Jose is tasked with the role of monitoring the interests of the company in public developments, hotels and office buildings. Additionally, he is behind the administering of the company’s extensive retail and shopping portfolio including the Bela Vista in Salvador, Metro Tucuruv and the Ponta Negra shopping center.

Jose Auriemo is acknowledged for overseeing JHSF’s first venture into the retail market. In fact, he led the company into signing partnership contracts with various top retail brands such as Jimmy Choo, Pucci and Hermes. The brands opened their first outlets in one of JHSF’s shopping complexes, CidadeJardim shopping complex. Away from his career, Jose AuriemoNeto studied at the renowned Fundacao Armando AlvaresPenteado University based in Sao Paulo.


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